AI

If you want your business to show up better for potential customers in your area, you need to understand what local SEO is and its importance. By taking the time to optimize for local traffic now, you could be positioning your business as the go-to choice while your competitors play catch-up. What Is Local SEO? […]

On Monday morning, TV sets at the headquarters of the Department of Housing and Urban Development played the seemingly AI-generated video on loop, along with the words “LONG LIVE THE REAL KING.”

Marketing and content marketing are entirely intertwined. So don’t waste time trying to get buy-in — give yourself permission to do great marketing. Learn what other content marketing “laws” you should change to dominate the next five years.

Manufacturers already have the data. LLM-powered tools could help them make use of it.

Plus: Apple’s visionOS 2.4 makes it easier for guests to use the Vision Pro, Eero has two new Wi-Fi 7 routers, Oppo’s folding phone is the slimmest yet, and Omega drops a bronze Bond watch.

How SEO Helps Your Business (and Why You Should Start Today) If you own a business—whether it’s a small startup or a well-established brand—you might be wondering how SEO helps your business and if it’s worth the investment.  Spoiler alert: It is. SEO isn’t just a buzzword; it’s the secret sauce that gets your business

Theater productions Doomers and McNeal tackle AI’s impact on humanity and the creative process.

A handful of gifted young tech people set out to save the world. For years, WIRED has been tracking each twist and turn of their alleged descent into mayhem and death.

Approximately 500 NIST staffers, including at least three lab directors, are expected to lose their jobs at the standards agency as part of the ongoing DOGE purge, sources tell WIRED.

WIRED’s advice columnist considers whether some AI tools are more ethical than others, and if developers can make AI wiser.